AI-First Marketing Designer

BigGeo is seeking an AI-First Marketing Designer to help define how an AI-native company creates, experiments, and communicates visually.

This is not a traditional marketing design role with AI added to the toolkit. AI is expected to be a core part of how you think and work.

You will combine strong design fundamentals and creative judgment with advanced AI workflows to develop campaigns, imagery, video, digital experiences, product storytelling, and new creative formats. You will use AI to explore more ideas, prototype faster, produce at greater scale, and create work that would be difficult for a conventional creative workflow to deliver.

You should be comfortable moving fluidly between Figma and traditional creative tools, generative image and video systems, large language models, AI-assisted prototyping environments, and emerging creative technology.

You will be expected not only to use AI tools, but to understand how to build effective creative workflows around them: defining inputs, creating and refining prompts, maintaining visual consistency, iterating systematically, evaluating outputs, combining tools, and knowing when human creative judgment needs to take over.

The goal is not more content for the sake of more content. The goal is stronger ideas, better execution, faster experimentation, and creative capabilities that expand what a small, ambitious marketing team can produce.

This is a hands-on role with significant creative ownership. You will help establish what AI-first creative work looks like at BigGeo while making the Spatial Cloud understandable, memorable, and visually distinct.

As AI-First Marketing Designer, you will help define both what BigGeo looks like and how BigGeo creates.

You will build and own:

• AI-first creative workflows across Marketing
• Creative concepts and visual directions for campaigns and launches
• Generative image, video, motion, and multimedia creative
• Website and landing page design
• Paid advertising and performance creative
• Social and thought-leadership creative
• Product and technology storytelling
• Sales decks, one-pagers, presentations, and marketing collateral
• Event and conference creative
• Diagrams, data visualizations, and infographics
• Motion, animation, and video
• Rapid AI-assisted prototypes and creative experiments
• Design templates and scalable creative systems
• Systems for producing and testing creative variations efficiently
• Reusable prompts, workflows, references, and creative processes that increase Marketing’s capabilities
• Exploration of emerging AI creative tools and new forms of visual communication

Your work will help establish a recognizable visual language for a category that is still being defined while creating leverage that extends beyond individual design assets.

AI-First Creative Direction

• Develop original creative concepts for campaigns, product launches, category storytelling, events, and major company moments.
• Use AI as an active creative collaborator throughout ideation, exploration, prototyping, iteration, and production.
• Generate and evaluate a wide range of creative directions quickly before selecting and refining the strongest ideas.
• Combine AI-generated material with typography, composition, motion, editing, art direction, and design craft to create distinctive finished work.
• Establish repeatable methods for maintaining visual quality and brand consistency across AI-generated creative.
• Push beyond default AI aesthetics and generic generated output to create work that feels intentional, differentiated, and recognizably BigGeo.
• Bring strong human creative judgment to deciding what should be generated, designed, edited, rejected, or rebuilt.

Generative AI and Creative Systems

• Work deeply with generative image, video, text, design, and prototyping systems.
• Develop sophisticated prompting and context-setting approaches for visual exploration and production.
• Build reusable prompt systems, references, templates, and workflows that improve consistency and accelerate production.
• Combine multiple AI systems where appropriate rather than depending on a single application or model.
• Experiment with AI-assisted image generation, editing, compositing, video, motion, storyboarding, copy exploration, prototyping, and creative variation.
• Explore agentic and automated workflows that reduce repetitive creative production work.
• Evaluate new models and creative technologies as they emerge and determine whether they meaningfully improve BigGeo’s creative capabilities.
• Document effective workflows so useful techniques become organizational capability rather than individual knowledge.
• Understand the limitations of generated outputs and apply appropriate human review for accuracy, quality, brand alignment, and originality.

Campaign, Digital, and Growth Creative

• Develop creative concepts and visual systems for integrated campaigns.
• Design website experiences and landing pages that communicate sophisticated ideas clearly.
• Create paid advertising and performance creative in collaboration with Growth.
• Use AI to rapidly develop meaningful creative variations across concepts, messaging, imagery, layouts, formats, and channels.
• Use performance insights to inform subsequent creative decisions and experimentation.
• Develop systems that allow successful creative directions to scale efficiently across formats.
• Balance experimentation and production velocity with a strong, distinctive brand.

Technology and Visual Storytelling

• Turn complex concepts involving spatial data, infrastructure, AI, and real-world systems into clear visual stories.
• Design diagrams, infographics, data visualizations, animations, and explanatory graphics.
• Work with Marketing, Product, Engineering, and technical subject-matter experts to understand what BigGeo is building.
• Determine the clearest visual approach for audiences with different levels of technical knowledge.
• Explore AI-generated and interactive approaches for explaining concepts that would be difficult to communicate through static design alone.
• Help establish visual conventions for explaining BigGeo’s technology consistently.

Brand and Marketing Design

• Apply and evolve BigGeo’s visual system across campaigns, digital experiences, sales materials, events, and social channels.
• Produce polished presentations, one-pagers, sales materials, and other marketing collateral.
• Create event and conference experiences that make BigGeo recognizable and memorable.
• Maintain strong standards across typography, layout, hierarchy, imagery, composition, motion, and visual storytelling.
• Build templates and creative systems that increase consistency while reducing repetitive production work.
• Ensure AI increases BigGeo’s creative capabilities without diluting the distinctiveness of the brand.

Motion, Video, and Emerging Formats

• Use AI-assisted and traditional motion, animation, and video workflows to make ideas easier to understand and more engaging.
• Rapidly storyboard, prototype, generate, edit, and iterate video concepts.
• Explore emerging visual formats for communicating spatial concepts, infrastructure, and AI.
• Test interactive, generative, personalized, and adaptive creative approaches where they create meaningful value.
• Prototype ambitious creative ideas quickly before committing significant production resources.

Technology and Tools

The AI-First Marketing Designer will work with an evolving creative stack rather than a fixed set of applications.

Relevant tools and environments may include:

• Figma and modern digital design environments
• Adobe Creative Cloud or equivalent professional creative software
• Leading generative image models and editing environments
• Leading generative video and motion systems
• Large language models and multimodal AI systems
• AI-assisted design, coding, and prototyping tools
• Prompting, context engineering, and reusable AI workflow systems
• Automation and agentic workflow tools
• Website and landing page environments
• Motion, animation, video editing, and compositing tools
• Presentation and visual storytelling tools
• Analytics and performance marketing platforms
• Rapid prototyping and experimentation environments

Operational collaboration happens through Slack, Google Workspace, and Monday.

The specific AI stack will change. That is expected.

We care less about whether you have mastered one particular model and more about whether you understand how to evaluate new AI capabilities, learn them quickly, combine them effectively, and turn them into reliable creative workflows.

You should be someone who actively experiments with new models and tools rather than waiting for an established workflow to be handed to you.

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Required Experience

• A strong portfolio demonstrating exceptional digital, brand, campaign, or marketing design.
• Demonstrated AI fluency as a core part of your creative practice, not occasional use of generative tools.
• Hands-on experience using generative AI across multiple stages of creative work, such as ideation, visual development, image generation, image editing, video, motion, prototyping, iteration, or production.
• Ability to show examples where AI materially changed what you were able to create, how quickly you could explore, or how effectively you could execute.
• Strong prompting skills and an understanding of how context, references, constraints, iteration, and model selection affect creative output.
• Experience working across multiple AI systems and selecting tools based on the creative problem rather than familiarity with one platform.
• Ability to turn raw AI output into polished professional creative rather than treating generated output as finished work.
• Strong visual storytelling, typography, layout, hierarchy, composition, and art-direction skills.
• Strong experience with Figma and modern creative tools.
• Demonstrated ability to make complicated concepts feel clear and understandable.
• Experience developing original creative concepts rather than only executing predefined briefs.
• Ability to work across both brand creative and performance marketing.
• Experience designing across multiple formats, including web, campaigns, social, presentations, advertising, and marketing collateral.
• Ability to take an idea from rough exploration through polished execution.
• Strong creative judgment and attention to detail.
• Ability to distinguish technically impressive AI output from genuinely effective creative.
• Curiosity and demonstrated experimentation with emerging AI models, creative technologies, and workflows.
• Comfort learning new tools quickly as AI capabilities evolve.
• Comfort working independently and taking significant ownership in a startup environment.
• Strong collaboration skills across Marketing, Growth, Product, Engineering, Sales, and technical teams.

Strong AI capability is a requirement for this role. We are looking for someone who can demonstrate how AI is already integrated into their creative practice and who actively develops new ways of working as the technology evolves.

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Preferred Experience

• Advanced experience with generative image systems and AI-assisted image editing.
• Experience with generative video, AI-assisted motion, or AI video production.
• Experience building repeatable multimodal AI creative workflows.
• Experience connecting AI systems, automation tools, APIs, or agents into creative production workflows.
• Experience using AI-assisted coding or prototyping tools to create interactive experiences.
• Experience developing reusable prompt libraries, context systems, custom assistants, or other mechanisms for scaling AI workflows.
• Experience experimenting with model customization, visual references, style consistency, or other approaches to controlling generative output.
• Motion design, animation, video editing, or compositing experience.
• Experience designing diagrams, infographics, or data visualizations.
• Experience with technology, SaaS, infrastructure, data, developer-focused, or AI companies.
• Experience supporting product launches or integrated marketing campaigns.
• Experience designing paid advertising and performance creative.
• Experience creating digital experiences or collaborating on website implementation.
• Experience developing or maintaining scalable brand and design systems.
• Interest in spatial technology, data visualization, AI, infrastructure, or emerging technology.

Technology or SaaS experience is helpful but not essential. The ability to understand complex ideas and turn them into compelling creative is more important.

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How This Role Contributes to the Spatial Cloud

Defining a new technology category requires more than building the technology. People need to understand it.

The AI-First Marketing Designer helps make the Spatial Cloud visible.

Your work will translate complex ideas about spatial data, infrastructure, AI, and real-world systems into creative that makes those ideas easier to understand and remember.

You will help establish how the Spatial Cloud looks, how its concepts are explained visually, and how BigGeo shows up across campaigns, launches, digital experiences, events, and the market.

You will also help demonstrate what an AI-native organization can produce when AI is treated as part of the creative operating model rather than simply another software tool.

Success means BigGeo’s marketing looks as innovative as the technology behind it. Complex ideas become easier to understand. Creative experimentation increases. Marketing can explore and execute ideas faster. The quality bar rises while repetitive production work falls.

The systems and workflows you build should create leverage beyond your individual output, helping BigGeo continually increase the ambition, speed, and quality of its creative work.‍

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Work Environment and Collaboration

BigGeo operates in a high-ownership startup environment where people are expected to take initiative, communicate clearly, experiment intelligently, and contribute beyond narrow functional boundaries when needed.

The AI-First Marketing Designer will work closely with:

• Marketing and brand
• Growth
• Product
• Engineering and technical subject-matter experts
• Sales and partnerships
• Company leadership

You will have meaningful creative autonomy and will be expected to bring ideas, not simply wait for briefs.

The work will move between large creative concepts and detailed execution. One project might involve developing the visual direction for a major campaign. Another might involve turning technical architecture into a clear visual narrative, generating and editing a new video concept, building an interactive prototype with AI-assisted development tools, or producing and testing dozens of meaningful creative variations with Growth.

AI is part of how BigGeo works. The expectation is not simply that you know how to operate AI tools. You should be able to reason about where AI belongs in a workflow, where it does not, what context it needs, how outputs should be evaluated, and how repeatable systems can be built around it.

You will be expected to continually experiment with emerging capabilities and turn useful discoveries into practical workflows for the broader Marketing team.

As AI capabilities evolve, your workflow should evolve with them.

This role is for a designer who combines creative taste with technical curiosity; who wants to design systems as well as assets; who sees AI as a new creative medium rather than a shortcut; and who wants to help define how a small, highly capable team builds the creative language for the Spatial Cloud.

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First 30 Days — Establish AI-First Creative Capability

By the end of the first 30 days, the AI-First Marketing Designer should:

• Develop a strong working understanding of BigGeo’s brand, Spatial Cloud category, products, audiences, active campaigns, and visual system.
• Audit the existing marketing design workflow and identify 3–5 high-value opportunities where AI can improve creative quality, experimentation, speed, or production efficiency.
• Establish a working AI-first creative toolkit spanning ideation, image generation/editing, video or motion, copy exploration, and rapid prototyping.
• Build and document at least 2 repeatable AI-assisted creative workflows that can be reused beyond a single project.
• Produce production-ready creative for at least 2 active marketing priorities, demonstrating that AI-assisted work can meet BigGeo’s existing brand and quality standards.
• Demonstrate the ability to translate at least one complex Spatial Cloud or technical concept into a clear visual story.
• Establish baseline measurements for creative production time, iteration volume, or another useful measure that can demonstrate future improvement.

Success at 30 days: You understand BigGeo’s brand and category, can independently produce strong brand-aligned work, and have demonstrated practical AI workflows that improve how creative work gets developed—not simply generated.

First 60 Days — Own Creative and Increase Experimentation

By the end of the first 60 days, the AI-First Marketing Designer should:

• Independently lead creative development for at least one meaningful campaign, launch, digital experience, or company initiative from concept through production.
• Demonstrate at least 3 repeatable AI-first workflows being used in active marketing production.
• Use AI to explore substantially more viable creative directions and variations than would be practical through a conventional design workflow.
• Partner with Growth to run at least 2 structured creative experiments across advertising, landing pages, campaigns, or other measurable channels.
• Produce strong creative across at least 3 formats or channels, such as web, paid media, social, presentations, video, motion, or events.
• Establish reusable prompts, references, templates, design components, or workflow documentation that allow successful approaches to be repeated.
• Demonstrate a measurable improvement in at least one operational creative metric, such as production time, iteration speed, number of quality concepts explored, or turnaround time.
• Introduce at least one new AI-enabled creative format or capability that BigGeo was not routinely producing before the role.

Success at 60 days: You are independently owning significant creative work, AI is materially increasing the range and speed of creative experimentation, and BigGeo has reusable AI-first workflows rather than isolated AI-generated assets.

First 90 Days — Build an AI-First Creative Engine

By the end of the first 90 days, the AI-First Marketing Designer should:

• Establish a recognizable, consistently high creative standard across BigGeo’s primary marketing channels.
• Lead creative direction and execution for major marketing initiatives with limited oversight.
• Establish 4–6 documented, repeatable AI-first workflows covering key parts of the creative lifecycle.
• Demonstrate measurable improvement in creative production efficiency against the 30-day baseline, with an initial target such as 30%+ faster concept-to-production cycles where AI workflows are appropriate.
• Establish a repeatable creative experimentation process with Growth that enables multiple concepts, messages, formats, or visual approaches to be tested efficiently.
• Demonstrate measurable improvement in at least one market-facing performance indicator, such as campaign engagement, paid creative performance, landing-page performance, or another agreed marketing metric.
• Build reusable creative systems that allow Marketing to produce more high-quality work without increasing repetitive design effort proportionally.
• Introduce at least 2 meaningful new AI-enabled creative capabilities or formats, such as generative video, scalable campaign variation, interactive prototypes, AI-assisted motion, or automated production workflows.
• Demonstrate that BigGeo’s core Spatial Cloud and technology concepts can be communicated through distinctive, memorable visual storytelling.
• Transfer useful AI practices to the broader Marketing team through documented workflows, templates, prompts, or working sessions so the capability extends beyond the individual designer.

Success at 90 days: BigGeo has moved from a designer using AI to an AI-first creative operating model. Marketing can explore more ideas, test more creative, produce high-quality work faster, and execute formats that would previously have required substantially more time or resources.

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